AgentsUp™ is a focused Amazon expansion firm headquartered in Chicago. Every engagement is hand-managed. Every brand is exclusive in its category. Every decision is made with one obsession in mind.
AgentsUp was founded on a simple observation: most established consumer brands — even ones doing seven and eight figures in revenue — were leaving Amazon either untouched or badly run. We watched companies invest millions in Shopify storefronts, paid media, and DTC infrastructure while ignoring or mishandling the channel where the vast majority of American product searches now begin.
The firm was built to fix that, narrowly and seriously. We don't build websites. We don't run paid social. We don't manage influencer campaigns or do general-purpose marketing consulting. We do one thing — Amazon — and we do it for a small number of brands at a time, exclusively in their category, with the focus that only specialization allows.
Our office is in Chicago. Our team is hand-selected, senior, and resourced to run accounts the way they actually deserve to be run — not delegated to a junior account manager, not templated, not split across thirty competing clients. When you sign with us, the people on the proposal are the people on your account.
Most agencies are built around volume — more clients, more retainers, more billable hours, more outputs. We're built around the opposite logic. The depth we offer is only possible because we work with a small, deliberately limited roster. Three principles enforce that discipline.
Every engagement follows the same four-stage structure. The work in each stage is bespoke to your brand, your products, and your category — but the architecture is consistent because it works. Skipping stages is what produces the failed launches we get hired to fix.
Our engagement model — exclusive, senior, depth-first — is only economically rational for brands that have already established product-market fit elsewhere and now need a serious operator on the Amazon side. The brands that fit our model share a few specific characteristics.
If most of these describe your company, we'd be glad to talk. If your business is earlier stage or your product hasn't yet found traction in any channel, we'll tell you that directly — and probably recommend you wait or look at other options first.
We don't take every brand that approaches us. We don't pitch a generic playbook. If you fit the profile and your category is open, we'll be straightforward about whether we're the right partner, what the engagement would look like, and what it would cost.
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